The redesigned Ride Fare App provides a new look and new features including clearer estimated information, contacting a driver, your favorite driver list, and scheduling a ride for your family member.
| ROLE |
| TOOLS |
Paper sketch, Sketch App, InVision
| INFO |
It's an 3-week Individual project in the Rapid Prototyping class.
WEEK 1: THE REQUIREMENT
The stakeholder - Ride Fare came to our Rapid Prototyping and Lean Methodologies class with plenty of ideas of providing new services like grocery delivery, dropping off kids at school, moving a mattress, taking seniors to doctor appointment, ... and among all of them - most importantly - improving the accessibility of the mobile application.
WEEK2: IDEATION & IMMERSION
After Uber and Lyft left Austin in May 2016, I got a car in that summer. Since then, I haven't taken any ridesharing/e-hail ride. In order to know the complete expeirence using Ride Fare App, I went for a ride from campus back home, and took notes about the feature and interaction of the application.
Improve existing design
- Consistent UI | Unify the color and design
- Sign up process | I failed typing in my credit card info for no reason - 4 times
- Preferred driver | Make the preferred be the favorite, let the trust between driver and rider better and closer
- Refer a friend | Optimize the referral process, invite more customer to use our service
Add New features
- User profile | Manage information in easier way
- More car types | Provide access van for users with wheelchair. And, Texas should have trucks
- Estimated info | Provide clear information about ETA and price in one place
- Family plan | Add your grandpa, wife, daughter, roommate, ... schedule a ride for them with your favorite driver
WEEK 3: PROTOTYPE AND PITCH
"Dad is going to a doctor appointment next week, let me schedule a ride for him with someone I trust..."
"Metro access is helpful, but sometimes I need more spontaneous rides that can fit my wheelchair..."